Many consumers both young and old are wondering what the keys differences between the copa mundial and the new school copa also known as the adipure IV which is adidas newest heritage boot. Many consumers are fans of the copa but are very interested in the adipure because it is new and looks sleeker then the copa. Which boot to choose?
With the copa you get a k-leather upper, straight lacing and the retro/narrow fit. In addition, the out sole of the copa has the old school low profile rounded studs which is perfect for turf and harder playing surfaces. By no means, am I dismissing the Copa in the soccer market because the boot has been around for almost 50 years which you cannot say about any other boot on the market. But because it is old school the boot is heavy due to its outsole and registers in at around 11.5 oz while the new adipure is around 9 oz. Having tried on both boots I must say that the Copa Mundial gets my approval over the new adipure in terms of comfort/fit, and price. Why? Because with the adipure IV you have a lighter boot but with its current last/shape it is very narrow in the toe box which many consumers including myself feel. In addition, the heel cup in the adipure is lower and feels un-supportive which a lot of consumers comment and say they feel like their heel is coming out of the boot. Adidas may have changed the appearance of the boot but I believe the heel cup/shape and the narrow last of the boot are the downfall of the new adipure IV. If you look back in the series, adidas had the off center lacing in the second generation of the boot which many consumers liked because it allowed more width in the boot which helped consumers with wider feet. By narrowing the last of the boot/changing the lacing it hurt adidas chances to land consumers with wider feet. I think that both adidas and Nike are so concerned with speed that they are forgetting that not every athlete consumer has the feet of a professional player.
 |
| adiPure II my favorite boot of the series... |
A perfect example of this is what Nike has done with the CTR silo. Rather than focus on speed/weight and making the boot as light as possible they focused on touch, comfort and durability which has been a hit with consumers because with this boot consumers with wider feet can fit into the CTR which is rare because for so long Nike boots were so narrow. The CTR is not heavy by any means but registering in at around 10.5 oz many consumers especially young consumers dismiss the boot due to the weight.
In the end, if you are an old school footballer I suggest that you try on the Copa and the adipure IV and compare them in terms of pricing, comfort and fit. It is awesome, that the Copa is still around and for the consumer that wants comfort and does not want to bust the bank but wants a durable high quality boot that the copa will be there waiting for them.