A Touch of Viral:
According to Time magazine, "Big advertisers started paying attention in October in 2005, when a cool Nike ad that did not look like an ad of the Brazilian soccer player Ronaldinho went viral in a big way on You Tube."
At the time when 1 million his was a big deal the "Touch of Gold" had 20 million views around the world of this one clip. In the end, this ad exploded and ultimately changed the way things were passed along. Good idea?
